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french riviera : This is the spirit that brought forth SFA - the Société Française d’Aromatiques R. Romani® - founded in 1963 in Grasse, the historical birthplace of perfumery in Europe. french riviera fragrances
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french riviera : In the Middle Ages, Grasse was the economic center of eastern Provence; it boasted many tanneries, a great deal of capital, and numerous skills. Its leathers enjoyed huge renown. The fashion for scenting leather, which came from Italy, had a purpose: to mask the imperfections of tanning and its unpleasant residual odours. .
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fragrances french riviera : In 1963, Rodrigue ROMANI, a professional perfume designer and outstanding nose, set up his research laboratory and perfume studio in Grasse. His daughter, Viviane ROMANI, joined the business in 1966, followed by her husband, Charles CARUSO, in 1982. french riviera
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fragrances french riviera : SFA currently employs 48 people and owns several laboratories, an olfactory research centre and an industrial production unit.
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fragrances french riviera : Over 1,000 natural and synthetic raw materials are constantly in stock, strictly selected for their quality.
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fragrances french riviera : Gas phase chromatography: for checking the purity of the raw materials in a composition, and for ensuring that manufactured products match control samples. Densimeter, refractometer, flash point tester.
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fragrances french riviera : SFA creates, manufactures and sales scented compositions, also named concentrates, which are subsequently incorporated into its industrialist clients' finished goods: fine perfumery (containing alcohol or alcohol-free), cosmetics, home fragrance and decorative items, luxury soaps, etc.
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fragrances french riviera : An olfactory pyramid is the interpretive illustration of a composition. Applying pictures to an olfactory concept that is often abstract, it constitutes a very useful marketing tool for presenting the composition. It makes discussions with the client easier, to reconcile the client's wishes and the demands of the market.
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fragrances french riviera : For SFA, who exports 96% of its production around the globe, respecting legislation is of the utmost importance. The legal department supplies all of the documents needed for products handled by the company and purchased from the company. It also implements a legal watch, to keep up to date with the latest evolutions in legislation.
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fragrances french riviera : SFA creates and develops olfactory formulae to be incorporated into a variety of media. The formula of any single olfactory concept will be adapted to suit different destinations and usages - either for technical reasons or to obtain a better final effect. Expertise is tailored to each type of application.
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fragrances french riviera : Home fragrances are extremely fashionable. SFA develops compositions that are suitable for waxes, and studies their strength and colour.
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fragrances french riviera : IFRA (International Fragrance Association): an organisation that analyses the ingredients in a scented product and recommends dosages for each type of finished product. It sometimes even bans the use of certain substances.
- The Directives in each country or zone, mainly Japan, Canada, the United States, the members of ASEAN in South-East Asia, and Australia.
