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perfume : The world of perfume will always be associated with the universe of luxury and sophistication. Fragrances of the utmost quality can move us and send positive messages to those around us, via new olfactory experiences. perfume fragrances
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perfume : In the Middle Ages, Grasse was the economic center of eastern Provence; it boasted many tanneries, a great deal of capital, and numerous skills. Its leathers enjoyed huge renown. The fashion for scenting leather, which came from Italy, had a purpose: to mask the imperfections of tanning and its unpleasant residual odours. .
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fragrances perfume : In 1963, Rodrigue ROMANI, a professional perfume designer and outstanding nose, set up his research laboratory and perfume studio in Grasse. His daughter, Viviane ROMANI, joined the business in 1966, followed by her husband, Charles CARUSO, in 1982. perfume
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fragrances perfume : The new factory located in Saint-Cézaire, near Grasse, was constructed in 1995. To cope with the company's growth, major investments were made in 2009, taking production capacity up to 3000m², and rising to meet the latest European standards in terms of safety, hygiene and respect for the environment.
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fragrances perfume : To satisfy the demands of luxury markets, and to comply with all European and international regulations, SFA carefully inspects all of the raw materials that are incorporated into its perfume compositions and everything it manufactures.
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fragrances perfume : From the very outset, SFA decided to export a large part of its goods. Over the years, its expertise has grown, as has its knowledge of the different markets. On the strength of such recognised know-how, SFA now exports 96% of its production to 79 countries.
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fragrances perfume : SFA creates, manufactures and sales scented compositions, also named concentrates, which are subsequently incorporated into its industrialist clients' finished goods: fine perfumery (containing alcohol or alcohol-free), cosmetics, home fragrance and decorative items, luxury soaps, etc.
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fragrances perfume : An olfactory pyramid is the interpretive illustration of a composition. Applying pictures to an olfactory concept that is often abstract, it constitutes a very useful marketing tool for presenting the composition. It makes discussions with the client easier, to reconcile the client's wishes and the demands of the market.
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fragrances perfume : For SFA, who exports 96% of its production around the globe, respecting legislation is of the utmost importance. The legal department supplies all of the documents needed for products handled by the company and purchased from the company. It also implements a legal watch, to keep up to date with the latest evolutions in legislation.
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fragrances perfume : Eau de toilette, perfume, eau de parfum, attar… We study how luxurious compositions evolue over time. SFA is as skilled with alcoholic compositions as with alcohol-free compositions.
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fragrances perfume : Home fragrances are extremely fashionable. SFA develops compositions that are suitable for waxes, and studies their strength and colour.
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fragrances perfume : This ancient and rich know-how has been almost lost with the arrival of synthetic raw materials. SFA founds in its past and value Grasse expertise on natural raw materials, to create nowadays modern formulas for product ranges, certifiable by different international labels.
